Graswald AI is your all-in-one product visuals creation suite, designed to replace physical photography for brands & online retailers. Create high-quality product visuals, generate 3D animations and get product cut-outs for your PDPs and socials—all within one streamlined tool.
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Hannover, Niedersachsen 30625, DE
April 29 @ 11AM CET 🗓️ Join us for another edition of the Graswald AI Live Demo for Fashion Photography! Tune in from wherever you are and learn how our customers can leverage Graswald AI for visual content, to get: ✅ lower costs ✅ more creative freedom ✅ more brand control See you then! #madewithgraswaldai #livedemo #fashion #photography #ecommerce #genai #digitalcontent
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Graswald AI hat dies direkt geteilt
At Graswald AI, I see first-hand how quickly fashion brands are rethinking their approach to digital content. More brands are moving away from traditional photoshoots and the standard or traditional workflows, and leaning into tools like AI-generated models, virtual try-ons, and digital twins to create visuals faster and more efficiently. H&M, for example, is already implementing this, using AI to reduce the environmental impact of production while scaling up content across channels and geo's🌍 We’re seeing that same momentum across the board. Our Avatar feature lets brands create their own synthetic human models for everything from PDPs to campaign imagery, giving full control and consistency. No samples. No photoshoots. No shipping or cross-border delays. Especially relevant with the coming tariffs 🥲 Speed is one thing, but what matters more is the creative freedom this unlocks. Teams can test ideas faster, iterate quickly, tailor visuals for different regions, and still keep everything looking and feeling on-brand. Fashion has always reinvented itself. Now it’s reimagining how stories are created and told, with AI as part of the creative toolkit🛠️ Are you starting to co-create with AI? #Fashion #AI
How much do you spend on photoshoots each year? 🫰 One of the most urgent challenges facing retailers today is cost control. With an uncertain economic situation looming, how can brands leverage technology to reduce costs? It's all about optimisation. Our customers are able to reduce costs & scale content production without compromising on quality 🌆 Join our live demo on 29.04.2025 @ 11AM CET to see in real-time how this is possible 🗓️ >>> https://lnkd.in/eGuX7dpR #livedemo #madewithgraswaldai #fashion #photography #genai #digitalcontent #productvisuals #ecommerce
❗️70% shoppers will look elsewhere if products aren’t available right away. ❗️$160 billion lost each year in revenue from unsold inventory. ❗️Clothes can become obsolete in as little as 6 months. Speed matters in fashion e-commerce. Graswald AI helps. Allowing our customers deliver fresh visual content in 24hrs instead of weeks or months. #madewithgraswaldai #ecommerce #timetomarket #fashion #photography
Here's a very expensive problem I see our customers facing all the time: A brand runs a campaign photoshoot for their new collection. It's a BIG production — models, photographers, make-up artists, location, healthy catering snacks :), etc. A few weeks later, new colors or product variants are added to the collection. But those new products weren't part of the original shoot, so they don't have any on-model photos or nothing close to rich content. And the next photoshoot? Months away.. What happens with these products then? - they get listed with just a flat-lay product shot (which we know convert way less) - they don’t get listed at all until the next shoot, not selling for weeks, sometimes months - or even worse, they never see the light and they sit on a warehouse waiting for some love. Either way - it’s weeks of lost revenue for products they already have in stock and are ready to ship 😬 But with AI-powered photography tools, we've seen this bottleneck disappear: A new color variation comes in, they snap a pic in the office, generate on-model photos matching the brand style from the previous campaign, and have it online the next day. The difference between waiting weeks (or months) vs. just 24 hours to market new products is MASSIVE. Often the real competitive edge isn’t just your product — but how fast you can show it to the world.
AI can have real-world business impact if leveraged correctly — this is becoming increasingly clear as massive, mainstream brands like H&M embrace it for their fashion content. #genai #aicontent #fashion #ecommerce #photography #digitalcontent
H&M has made a major move by creating AI twins of real models. 📌 H&M is partnering with 30 models and their agencies to create digital replicas for AI-generated images in social media and marketing. 📌 According to H&M, the models will own the rights to their digital twins and can license them to other brands, even competitors. 📌 The company admits it doesn’t yet know the full impact this approach will have on models or other fashion workers. What do you think ? Sources: Business of Fashion, AllthingsfashioninTech, H&M Link to article found in the comments. #AI #GenerativeAI #Fashion
Let's not let biases against AI cloud our judgment — it can be a powerful tool to enhance creative workflows, not replace them. #fashion #photography #ecommerce
Had a fun moment with a client recently that says a lot about where AI imagery is at today. They were looking at two product shots—one they shot the traditional way, and one created with Graswald AI. "I like this one better," they said, pointing to one of them. "The other one looks kind of AI-generated." Thing is… the one they thought looked AI was actually their original product photo — already live on their website. And the one they preferred? The one created with AI. But there’s still a bias about what AI should look like — especially in creative work. Instead of only asking: “Does this look AI-generated?” What if we asked: ✔️ Does it tell our story? ✔️ Does it meet our brand standards? ✔️ Is it bold, clear, and creative? ✔️ Is it improving efficiency and workflows? That’s the mindset more and more future-facing brands are adopting.
'But why do I need AI for my content production?' 🤖 This is a question we've seen come up a lot. Consider this scenario. You have an ambitious creative concept for your next campaign, that would traditionally cost $100K to implement 💸 Under normal circumstances, getting budget approval would be unlikely because the risk is too high. Not to mention, the logistics that come with something like this! Enter Graswald AI. Now, you can input a few prompts and within minutes generate high-quality visuals that closely resemble your vision — ready for immediate production use 💫 We created these shots for a loved #SS2025 fashion trend with Graswald AI — from concept to execution in hours, instead of days, weeks or months. Want to see it in action? Reach out to us >> https://lnkd.in/gRhTWxph #madewithgraswaldai #digitalcontentproduction #ai #fashion #ecommerce #photography
Join us at 11am CET today as our CEO & Founder Julius Harling demos Graswald AI live ⏰ Learn how to create fashion photography digitally, and ask questions directly to our team. Register here >> https://lnkd.in/eaBeBkkm Yannick Kwik Chase Kosich #livedemo #graswaldai #fashion #photography #ecommerce
🗓️ Join our live demo tomorrow at 11am CET and learn how to create shots like this with Graswald AI. Save your seat here and join in from anywhere >> https://lnkd.in/eGuX7dpR We used Graswald AI to capture this S/S 2025 trend pioneered by the likes of Pieter Mulier 💫 #fashion #photography #graswaldai #ecommerce #digitalcontent #genai
Graswald AI hat dies direkt geteilt
This Friday at 11am CET, I'm excited to be hosting another live demo session to explore how Graswald AI can help with E-Commerce and lifestyle photography with synthetic Avatars. Save your seat here: https://lnkd.in/eDkbwY3v #madewithgraswaldai #digitalcontent #ecommerce #fashion #photography