C'mon Sports | Sport Business Agency

🏀 How do you professionalize a sports club while staying true to its roots? Recent champion of the Patrick Baummn Swiss Cup of Swiss Basketball (Fédération Suisse de Basket), Thierry Moreno, President of Lions de Genève, shares how his team is finding the sweet spot between professional operations and local community spirit. 💡 “The Lions are led by a passionate, volunteer-driven committee—but we operate with the mindset of professionalizing the structure with small touches” 🔥 If you’re leading a club with big ambitions but local foundations, this is a must-watch. 📺 Full episode with Douglas Finazzi available now: https://lnkd.in/eKTKP3kp #SwissBasketball #LionsDeGenève #SportsBusiness #ProfessionalizeSports #VolunteerLeadership #FanEngagement #BasketballLeadership

Tu es à l’aise au téléphone, motivé et curieux de découvrir les coulisses d’une campagne marketing sportive ? Rejoins-nous pour une mission de 1 à 2 semaines dès le 19 mai. 🟢 Mission rémunérée 🟢 Formation assurée 🟢 Expérience valorisante dans le sport business 👉 Candidatures jusqu’au 30 avril : info@cmon-sports.com

🎙️ New Episode – C’mon Sports Insider What happens when business leadership meets basketball? In this exclusive interview, we sit down with Thierry Moreno, President of Lions de Genève and CEO of NV Logistics, to explore how entrepreneurship is shaping the future of Swiss Basketball (Fédération Suisse de Basket) 🏀🇨🇭. 💡 Key takeaways from the episode: 🔹 Why leading a basketball club is like managing a startup 🔹 The reality of growing a sports brand in a football-dominated market 🔹 How data and digital tools can unlock new revenue streams and deeper fan engagement 🔹 The strategic vision for Lions de Genève and the evolution of basketball in Switzerland 👀 Whether you’re in sports business, entrepreneurship, or simply love basketball, this episode is full of insights you don’t want to miss. 📺 Watch now on YouTube: https://lnkd.in/eKTKP3kp #SportsBusiness #SwissBasketball #LionsDeGenève #EntrepreneurshipInSports #SportsLeadership #FanEngagement #SportInnovation #Podcast

🏆 What does it really take to work in sports? For many, working in the sports industry is a dream job, but behind the excitement lies intensity, sacrifices, and a constant struggle for work-life balance. 🎙️ In this clip from C’mon Sports Insider, Kimmo Bellmann of Hockey Club Ajoie shares what it means to dedicate your life to sports management and how to balance passion, career, and personal well-being. 💡 Key takeaways: ✔️ Sports is a lifestyle, not a job—you live it 24/7 ✔️ Finding balance is essential to avoid burnout ✔️ Managing expectations from fans, sponsors, and teams requires resilience 🚨 Do you think working in sports is worth the sacrifices? Let’s discuss in the comments! 📺 Full episode here with Douglas Finazzi: https://lnkd.in/ecTdhBBg #LifeInSports #SportsCareer #CmonSportsInsider #WorkLifeBalance #SportsManagement #HockeyBusiness #CareerInSports #HockeyClubAjoie #SportsIndustry #SportsLeadership

⚽️ vs. 🏒 Why is hockey far behind football in commercialization? Football’s business model has been evolving for decades—with massive sponsorship deals, structured financial fair play, and youth academies fueling the pipeline. Meanwhile, hockey is only now facing these challenges. 🎙️ In this clip from C’mon Sports Insider, Kimmo Bellmann of Hockey Club Ajoie discusses: ✔️ Why financial fair play is only becoming an issue in hockey today ✔️ The struggles of managing big player salaries without proper structures ✔️ Why youth development and second-division hockey need urgent attention 🚨 Can hockey catch up with football in commercialization, or is it doomed to lag behind? Let’s discuss in the comments! 📺 Full episode here with Douglas Finazzi: https://lnkd.in/ecTdhBBg #HockeyBusiness #FootballVsHockey #CmonSportsInsider #SportsCommercialization #FinancialFairPlay #SwissHockey #HockeyClubAjoie #SportsBusiness #SportsSponsorship #YouthDevelopment

📊 How do you measure the pulse of your fanbase? For many professional sports teams, fan analytics are key to revenue growth, marketing, and sponsorships. But what happens when a club doesn’t have the resources or tools to track fan data? 🎙️ In this clip from C’mon Sports Insider, Kimmo Bellmann of Hockey Club Ajoie explains why fan analytics are not yet a critical factor in club operations, but will become essential for long-term success. 💡 Why tracking fan engagement matters: ✔️ Adapting ticketing & marketing strategies ✔️ Providing valuable data for sponsorship negotiations ✔️ Enhancing fan loyalty & community engagement 🚨 Does every sports team need advanced fan analytics, or is traditional engagement enough? Let’s discuss in the comments! 📺 Full episode here with Douglas Finazzi: https://lnkd.in/ecTdhBBg #FanEngagement #SportsAnalytics #CmonSportsInsider #HockeyBusiness #SportsData #SwissHockey #FanLoyalty #HockeyClubAjoie #SportsBusiness #SportsMarketing

🏒 What are the pros and cons of being the most important sports organization in a region? In this clip from C’mon Sports Insider, Kimmo Bellmann of Hockey Club Ajoie shares his insights on what it means to carry the responsibility of being the face of an entire region’s sports culture. 💡 “Having strong regional support is an advantage, but it also comes with high expectations, sponsorship pressure, and the challenge of keeping fans engaged long-term.” 📊 Is it better to be a dominant sports organization in a region, or is competition necessary for growth? Let’s discuss in the comments! 📺 Full episode here with Douglas Finazzi: https://lnkd.in/ecTdhBBg #SportsLeadership #HockeyBusiness #SportsMarketing #CmonSportsInsider #SwissHockey #FanEngagement

🚨Why do Swiss sports organizations struggle to see sports as a product? In Switzerland, sports are deeply cultural and community-driven, but at the professional level, they are also a product—just like concerts, movies, or theater. 🎭🏒 How do you see sports—as a passion, a business, or both? 📺 Full episode here with Kimmo Bellmann from the Hockey Club Ajoie: https://lnkd.in/ecTdhBBg #SportsBusiness #HockeyBusiness #SportsMarketing #FanEngagement #CmonSportsInsider #SwissHockey #SportsIndustry #SportsAsAProduct #HockeyClubAjoie

📊How is data revolutionizing the sports industry? In this clip from C’mon Sports Insider, Oliver Vogt ⚡ from Fribourg Olympic Basket breaks down the power of data-driven decision-making in sports and its current use with Douglas Finazzi. 💡Key Insight: “Data is super important tool to analyze performance and I don’t understand how someone could not use it nowadays” ✅ No more guesswork—just real insights that drive success. 🎥 Watch the full episode on YouTube: https://lnkd.in/eeDfkumk #SportsAnalytics #DataDrivenSports #FanEngagement #CmonSportsInsider #SportsManagement #WinningWithData

🎥 How does your sports organization’s legal structure affect its operations? In this clip from C’mon Sports Insider, Oliver Vogt ⚡ of Fribourg Olympic Basket shares his insights on managing sports organizations with different legal entities. 🏢 💡Key Insight: “An incorporated entity now oversees the management of the club’s association, streamlining all administrative tasks and ensuring operational efficiency.” ⚖️ The structure you choose could shape your funding, governance, and growth strategy. 👉Watch the full episode with Douglas Finazzi now: https://lnkd.in/eeDfkumk #SportsManagement #SportsBusiness #LeadershipInSports #CmonSportsInsider #SportsMarketing #LegalStructuresInSports