Nine

Trust cuts through the noise. In an era of information overload, #brands chasing clicks risk credibility - while those aligning with trusted #journalism build lasting engagement. Tory Maguire, Managing Director Publishing at Nine, shares how premium journalism drives deeper #audience connections and why "less but better" content delivers real impact. Read more: https://lnkd.in/g9Fwzwbu

Television viewing on the 9Network in 2025 has soared to new heights, cementing Nine as the undisputed #leader in Australian entertainment. More Australians than ever are tuning into our powerhouse programs, while #BVOD audiences are smashing records at an unprecedented pace. This unstoppable momentum has propelled the 9Network to its strongest start to a year yet, dominating across all key demographics and Total People. Michael Healy, Nine’s Director of Television, said: “These outstanding results highlight the strength and breadth of Nine’s programming slate and the deep connection Australians have with our content. Married at First Sight continues to set the benchmark, capturing the nation’s attention like no other show on television." More: https://lnkd.in/ggGiciev

Last week, we unveiled the next chapter of State of the Nation, reinforcing our stance on #responsible #journalism. More: https://lnkd.in/graSGAYN Through a series of #insightful sessions, Nine’s #leading editors and #top industry minds came together for a dynamic discussion unpacking key trends, emerging challenges, and shaping the future for agencies, brands, and marketers. If you missed it, we want to bring you into the conversation. Subscribe to our Nine Insights newsletter to hear more from us: https://lnkd.in/gn2jnsu

We are thrilled to announce that Elizabeth Nan Tie and Tayla Orr have been selected as #finalists in the #media category for the 2025 Young Lions Competition — rising stars who are now one step closer to representing Australia on the global stage in Cannes! Congratulations to all the finalists!

Building the Good Food app wasn’t just about launching a new product - it was an opportunity to shape how Australians experience food content. Kevin Lau, Engineering Manager and Claudio Russo, Product Manager share how working on the app has given the team the freedom to take ownership, bring new ideas to the table, and make a real impact. https://lnkd.in/gbRaz2HP #LifeatNine  #GoodFoodApp #SoftwareEngineering #Product

The 2025 #NRL season is driving exceptional reach across all screens. Rounds 1-4 reached 7.2 million across #TotalTV, marking a +7.1% increase year-on-year. #9Now continues to soar with a #BVOD reach of 1.4 million, and remarkable growth of +28.3% year-on-year. These results showcase the unmatched ability of #sport to captivate Australia, making NRL a powerful vehicle for measurable brand results. More: https://lnkd.in/gGdYsuFN

Unlock the potential of the over-50 demographic with our latest #research, Super Consumers. This in-depth #study reveals this influential group, often overlooked, holds substantial spending #power and is positioned to inherit the largest generational #wealth transfer in history. Book time with us today to learn more: https://lnkd.in/gB6zCUGR

In this month's edition of Nine's Consumer Pulse, we unpack what’s driving #consumer #behaviour. From the rising influence of the over-50's, cost of living pressures, to how economic trends and the upcoming #Federal #Election are shaping national conversations. For marketers, these insights are crucial to staying #ahead of shifting consumer priorities. Unlock the full report: https://lnkd.in/g_ZRgBBr

Nine Radio has kicked off 2025 to a sensational start, with Sydney’s #2GB and Melbourne’s #3AW dominating their respective markets in the year's first GfK Survey. 2GB has reclaimed its position as Sydney’s No.1 station, delivering a 11.6 share and outstanding results across all key timeslots. In Melbourne, 3AW has continued its strong momentum as the top radio station, surging ahead with a remarkable 16.8 share, up a significant 3.2 percentage sharepoints. Greg Byrnes, National Content Manager, Nine Radio said: “These are stunning results and lay the foundations for another dominant year for our live and local content. We've had big audience gains right across the network, particularly in 25-54s.” More: https://lnkd.in/gDhufkTS

When Jarrad Parker and his husband welcomed their daughter Mabel, they stepped into parenthood with the full support of Nine’s inclusive parental leave policy. From 18 weeks of paid leave to continued super contributions, Nine’s approach helps all parents - regardless of the parenting journey - get the time that matters most. Jarrad reflects on the impact Nine’s updated parental leave policy has had, and how it ensured he was treated the same as every other parent. https://lnkd.in/gUtwGRp7    #LifeAtNine #ParentalLeave #Inclusion #LGBTQ